Posted by dana at 3:11 pm on Thursday, February 19th, 2009.
We've long been obsessed with Paul Rudd's boyish good looks, sexual ambiguity and sardonic wit so we went nuts when SXSW magazine came out and, low-and-behold, Mr Rudd's latest movie "I Love You, Man" is premiering at SXSW on Friday, March 13th…


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Posted by dana at 2:58 pm on Wednesday, February 18th, 2009.

As promised, we're giving you a sneak peak of Moonit's new merch: we've got our hats, 100% recycled tote bags and, last but not least, our tanktops are in and ready to be sported at SXSW. We've got merch ready for any early adopters and brand advocates that may be interested–at least the female ones–so bring it on!

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Posted by dana at 2:51 pm on Tuesday, February 17th, 2009.
Girlfriend, those hardworking drag queens at L'Impasse still got it going on. For those of you who are unfamiliar with NYC, abfab L'Impasse on W 8th in the Village is the epitome of cool, glamming up anyone from the serious clubgoer to hip hop divas like Mary J and Lil Kim to Brazilian carnevale crew to the finest fashionistas and stylists.

L'impasse Still Kicks Asse

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Posted by dana at 3:08 pm on Monday, February 16th, 2009.
In the spirit of market research, Moonit has begun to diligently watch the show Millionaire Matchmaker on Bravo. A third generation matchmaker, founder and CEO of the Millionaire's Club Patti Stanger is apparently quite successful at what she does: her 99% "success" rate seems to be a fairly good return on investment for relationship-minded millionaires willing to spend between $25K and $150K to find a suitable wife.


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